I received this in my February Birchbox. Excited to finally have a makeup item in my box I rushed to sample this right away. Click down below to see what I think of this cruelty-free and organic mascara!
What it promises:
100% natural mascara lengthens, separates, thickens and glosses lashes with fruit pigments and Black tea pigments. Lash conditioning ProVitamin B5, Vitamin E, Oat and Wheat protein conditions for healthier lashes. Gentle, all natural, good for you formula is suitable for everyone, even if you wear contacts or have sensitive eyes. Water and smudge resistant
What I found:
I was super excited to try this mascara. It was awhile since I had any beauty products in my birchbox at that point. As well as who doesn't like cruelty free products. I've been slowly trying to switch over to cruelty-free brands but they can be on the pricer side.
This mascara doesn't have a lot of separation or volume to it. The color payoff is pretty decent. Not the blackest but black, a little more than a natural look. The brush is short and tightly packed bristles, not plastic.
As much as I wanted to love this mascara, I had issues applying it due to it's short, tightly packed bristles as well as it flaked. Oh it flaked so much. I could use this mascara for a more natural look since it doesn't offer a dramatic look that I prefer but the flaking I couldn't do. It upset me so much I really wanted to love this mascara I really did!
- Made for Sensitive eyes
- Made without all those nasty chemicals
- For a more natural mascara look
- Doesn't last all day
VERDICT: I really wanted to love this mascara. It has all the great intensions but the formula just isn't there. It's a pass for me.